Cross-selling and upselling are important strategies for increasing revenue and customer satisfaction. This may involve identifying key opportunities to introduce customers to additional products or services, as well as developing a comprehensive plan for training the sales team to effectively execute these strategies.
A contact strategy will also be important, as it will be necessary to identify key decision makers and stakeholders, and to develop a plan for effectively communicating with them over time.
Customer satisfaction will be a critical focus, as it will be essential to maintain positive relationships with existing customers and to identify areas for improvement. This may involve conducting regular surveys or other feedback mechanisms and developing a plan for responding to customer concerns and feedback.
Specific named accounts will also need to be prioritized, with a focus on developing tailored engagement strategies that are tailored to the specific needs and goals of each account.
Overall, a sales strategy execution will require a comprehensive strategy for growth, with clear annual targets for revenue and other key performance indicators. This may involve developing a plan for expanding into new markets or verticals, as well as identifying new product or service offerings that can help to drive growth over time. By focusing on these key areas, a company can improve their overall sales performance and set themselves up for long-term success in a competitive marketplace.